- Honesty; All progress starts with the truth.Humility; We don’t know it all, but we know a lot and we’re always striving to learn more.
- Persistence; Nothing in the world can take the place of persistence.
- Discipline; Adherence to a well-conceived plan will result in success.
- Flexibility; The measure of intelligence is the ability to change
We will be honest in all our dealings with you. We will tell you the truth as we see it, even if you don’t want to hear it. As the CEO, you cannot be sure that your team is always telling you the truth. Employees who may be concerned about their jobs, members of management who don’t have the strength to tell you something you may not want to hear and third party service providers who don’t want to jeopardize their relationship with you may all keep information from you or mislead you somewhere along the way. We believe you are paying us for the unvarnished truth, to hear what we have to say and to know you can trust that we have your best interest in mind at all times.
As an organization, we are committed to lifetime learning. Every day, we strive to be better, to learn more, and to know more. In order to learn more, it is imperative that we stay humble, to be open to new things. One of our core beliefs is, “No individual is the smartest person in the room, everyone working together is the smartest person in the room”.
A former president of the United States, Calvin Coolidge was quoted as follows. “Nothing in the world can take the place of persistence. Talent will not. Nothing is more common than unsuccessful men with talent. Genius will not. Unrewarded genius is almost a proverb. Education will not. The world is full of educated derelicts. Persistence and determination alone are omnipotent.”
Our approach relies on discipline. Executing plans requires a great deal of discipline. Without the discipline required for execution, no plan will succeed. However, we must be continually measure, monitor and control both the execution of plans and the end results; what is working and what is not. We must see the world, your industry and your company as it is and assess and adjust for changes accordingly. Rigid adherence to a plan can create results which are worse than no plan at all. Flexibility, based on current information and informed decision making is a key component of success.